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Visit California Website

Ongoing | Cost Varies

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Visit California's digital partnership opportunities program with the Meredith Corporation is designed to give brand partners access to best-in-class content creation, new ad products and powerful targeting capabilities.

Key Dates Co-op Detail Page Co-op Detail Page

Enrollment
  • 7/1/2020 - Program Ongoing
  • 6/30/2027 - Program Ongoing

Fees Co-op Detail Page Co-op Detail Page

  • $ - Varies by ad. See sell sheet below.

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The program offers a variety of ways for brands to connect to travel-savvy consumers, including email marketing, display and native exposure on VisitCalifornia.com. Advertisers get exclusive access to Meredith's unsurpassed targeting, distribution and content-creation offerings, waiving minimum-spend threshold requirements and giving partners control of their messaging and branding. Targeting options include Family Travelers, Winter Sports Lovers, Luxury Travelers, Spa Seekers and more. Additionally, brands can leverage "Explore the World in California" — a vibrant new multiplatform content program that provides travelers with a treasure map of the state's most iconic sights that rival those around the globe. Packages can be customized to suit partners' needs. Email us for more information.

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