California Statistics & Trends

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THE CALIFORNIA FACTS

Provides economic and demographic snapshots of California's 58 counties and a comprehensive statewide snapshot. Click the link to view this report onCalifornia Travel Impacts by County - 1992-2010.

ECONOMIC IMPACT OF TRAVEL IN CALIFORNIA

Total direct travel spending in California was $102.3 billion in 2011, a 7.6 percent increase from 2010 spending. Travel spending in California directly supported 893,000 jobs, with earnings of $30.4 billion. Travel spending generated the greatest number of jobs in arts, entertainment and recreation (221,000 jobs), and accommodations and food service (523,000 jobs).

Travel spending in 2011 generated $2.3 billion in local taxes and $4.0 billion in state taxes. 

Full report: California Travel Impacts by County 2011, by Dean Runyan Associates, April 2012

Detailed tables on travel-generated spending, employment, earnings, and tax receipts in California for 2010 and for each of its 58 counties from 1992 through 2010.                 

Prior Years:

2010, 2009, 2008, 2007, 2006, 2005, 2004, 2003, 2002, 2001, 2000

INTERACTIVE COUNTY TRAVEL IMPACT REPORTS

Create your own charts and tables showing statewide or specific county travel spending, jobs, and tax impacts. Source: Dean Runyan Associates.

Create Customized Reports Here

DOMESTIC TRAVEL TO CALIFORNIA

California was the destination for 208.6 million domestic person-trips in 2011.  A person-trip is defined as a visitor trip made to a specific location and does not tally multiple stops within the specified location on a single trip.  Whereas in previous years, Visit California has reported domestic travel in person-stays, which is defined as a visitor trip made to a specific locale within the state, thus allowing a single person to be counted multiple times on a single trip.

80% of California's domestic leisure visitors in 2011 were residents of California.  Top states for in-bound leisure travel were Arizona (3.8%), Nevada (2.7%), Texas (1.6%), Oregon (1.0%), Washington (0.9%) and Illinois (0.8%).

Full report: 2011 Domestic Travel to California, Source: TNS TravelsAmerica, 2011

Full year-end reports on travel to and within California by California residents and out-of-state residents. Includes visitor volumes (for years 2004-2009), trip characteristics, visitor origins and demographics.  These reports have been compiled by D.K. Shifflet & Associates Ltd.

Prior Years:

2010  2009 2008, 2007, 2006, 2005, 2004 

INTERNATIONAL TRAVEL TO CALIFORNIA

13.6 million international visitors traveled to California in 2010.  Approximately 5.7 million were from overseas origins, 6.6 million were from Mexico and 1.4 million were from Canada. 

California's top overseas markets in 2010 were the United Kingdom (682,000), Japan (545,000), Austalia (502,000), China (401,000) South Korea (390,000), Germany (388,000), France (383,000), and India (184,000).

Full report: Overseas and Mexican Visitors to California, 2010 (Full Report ) by CIC Research Inc., October 2011. 

Full year-end reports detailing visitor profiles and trip characteristics of travel to California from top overseas markets and for Mexican air travelers. 

Prior years:

2009 2008, 2007, 2006, 2005, 2004, 2003, 2002 

International Travel Trade Forecasts: Includes current quarter data and projections for the following two quarters.