Team & Leadership

Committed to Serving California Tourism
Join in on Our Vision

Executive Committee Team & Leadership Team & Leadership

Chair
Sima Patel

Chief Executive Officer

Ridgemont Hospitality

Vice Chair of Marketing
James Bermingham

Executive Vice President, Operations

Montage Hotels & Resorts

Vice Chair of Operations
Noreen Martin

Chairman

Martin Resorts, Inc.

Chief Fiscal Officer
Gary Buffo

President

Pure Luxury Transportation

Member
Panorea Avdis

Director

Governor's Office of Business and Economic Development

Member
Paula Beck

Vice President of Global Accounts - West

Avis Budget Group, Inc.

Member
Benjamin Webster

Office Managing Shareholder

Littler Mendelson PC

Member
Gene Zanger

Partner

Casa De Fruta Parkway, LLC

Staff
Caroline Beteta

President & CEO/Director of Tourism

Visit California

Staff
Matthew Sabbatini

Chief Operating Officer

Visit California


Audit Committee Team & Leadership Team & Leadership

Chair
Mike Gallagher

Co-Founder & Co-Chairman

CityPass

Member
Jay Jamison

Chief Executive Officer and General Manager

Pismo Coast Village Inc.

Member
Bob Muhs

Vice President, Government Affairs & Counsel

Avis/Budget Group, Inc.

Member
Douglas Myers

CEO/Executive Director

San Diego Zoo Global

Member
Benjamin Webster

Office Managing Shareholder

Littler Mendelson PC

Staff
Caroline Beteta

President & CEO/Director of Tourism

Visit California

Staff
Matthew Sabbatini

Chief Operating Officer

Visit California


Brand Content Committee Team & Leadership Team & Leadership

Chair
Don Skeoch

Chief Marketing Officer

Los Angeles Tourism & Convention Board

Vice Chair
Agnelo Fernandes

Senior Vice President of Sales & Marketing

Terranea Resort

Member
Kimberly Adams

President & CEO

Visit Temecula Valley

Member
Ilsa Butler

Sr. Vice President, Sales & Marketing

Evans Hotels

Member
Andy Chapman

President & CEO

Incline Village

Member
Annika Chase

Vice President - Marketing Strategy

Disneyland Resort

Member
Chuck Davison

Chief Executive Officer

Visit San Luis Obispo County

Member
Hubertus Funke

Senior Vice President, Tourism

San Francisco Travel Association

Member
Clay Gregory

President & CEO

Visit Napa Valley

Member
Charles Harris

Senior Vice President, Marketing

Visit Anaheim

Member
Omark Holmes

Director of Marketing

Santa Monica Travel & Toursim

Member
Misti Kerns

President & CEO

Santa Monica Travel & Tourism

Member
Sarah Kruer

Director of Tourism Development

South Coast Plaza

Member
David Miller

Senior Vice President of Brand Marketing

Universal Studios Hollywood

Member
Jeff Miraglia

Vice President of Brand Development

Greater Palm Springs Convention & Visitors Bureau

Member
Ted Molter

Chief Marketing Officer

San Diego Zoo Global

Member
Terry Selk

Executive Director

Yosemite Mariposa County Tourism Bureau

Member
Diane Stracuzzi

Vice President of Marketing

Pebble Beach Company

Member
Robert Thibault

Vice President of Marketing

Greater Palm Springs Convention & Visitors Bureau

Member
Susan Thomas

Chief Marketing Officer

Visit Huntington Beach - Surf City USA

Member
John Urdi

Executive Director

Mammoth Lakes Tourism

Member
Scott White

President & Chief Executive Officer

Greater Palm Springs Convention & Visitors Bureau

Member
Tim Zahner

Executive Director

Sonoma Valley Visitors Bureau

Vice President
Lynn Carpenter

Vice President of Marketing

Visit California


Crisis Communications Task Force Team & Leadership Team & Leadership

Member
Audrey Eig

Vice President, Publicity

Universal Studios Hollywood

Member
Suzi Brown

Director of Media Relations & External Communications

Disneyland Resort

Member
Candice Eley

Director of Communications

San Diego Tourism Authority

Member
Jamie Foley

Vice President, Global Communications

Los Angeles Tourism & Convention Board

Member
Scott Gediman

Chief, Media & External Relations Public Affairs Officer

Yosemite Public Information Office

Member
Karna Hughes

Director of Communications

Visit Santa Barbara

Member
Lara Kaylor

Director of Communications

Mammoth Lakes Tourism

Member
Joyce Kiehl

Director of Communications

Greater Palm Springs CVB


California Welcome Center Committee Team & Leadership Team & Leadership

Co-Chair
Brad Calkins

Executive Director

Santa Rosa Convention & Visitors Bureau

Member
Kathie Ammar

Executive Director

Desert Regional Tourism Agency

Member
Karen Baker

Development Associate

City of Merced

Member
Laurie Baker

Chief Executive Officer

Shasta Cascade Wonderland Association

Member
Susan Brown

CWC Manager

California Welcome Center - Salinas

Member
Lorraine Chapman

Director of Strategic Alliances

Greater Ontario Convention & Visitors Bureau/Ontario Convention Center

Member
Kay Carter

CWC Manager

Oxnard Convention & Visitor’s Bureau

Member
Sara Copping

Executive Director

Visit Buena Park

Member
Jennifer Dance

General Manager

Pismo Beach Premium Outlets

Member
Leslee Gaul

President & Chief Executive Officer

Visit Oceanside

Member
Ruth Geresy

CWC Manager

Truckee Donner Chamber of Commerce

Member
Andrey Gorbachenko

Destination Services Manager

Greater Ontario Convention & Visitors Bureau/Ontario Convention Center

Member
Amanda Hall

Director of Guest Service Solutions

The Destination Center

Member
Lisa Jackson

Vice President of Sales and Marketing

The Destination Center

Member
Craig Kaufman

Chief Executive Officer

Salinas Valley Tourism and Visitors Bureau

Member
Whitney Lennon

Director of Marketing

Mammoth Lakes Tourism

Member
Myrna Lozada

CWC Manager

Santa Rosa Convention & Visitors Bureau

Member
Debbie Manning

President & Chief Executive Officer

El Dorado Hills Chamber of Commerce

Member
Lisa May

Director of Tourism

Shasta Cascade Wonderland Association

Member
Jeremy Peterson

Destination Marketing Coordinator

Visit Buena Park

Member
Lydia Petroff

Visitor Services Manager

Visit Oceanside

Member
Jennifer Rodriguez

General Manager

The Outlets At Barstow

Member
Lynn Saunders

President & Chief Executive Officer

Truckee Donner Chamber of Commerce

Member
Barbara Scott-Blakely

Manager

The Outlets At Barstow

Member
John Urdi

Executive Director

Mammoth Lakes Tourism

Member
Cheyanne Walsh

CWC Manager

California Welcome Center - Pismo Beach

Staff
Amy Chambers

Manager

Office of Tourism

Staff
Matthew Sabbatini

Chief Operating Officer

Visit California


CEO Destination Council Team & Leadership Team & Leadership

Member
Kimberly Adams

President & CEO

Visit Temecula Valley

Member
Tammy Blount

President & Chief Executive Officer

Monterey County Convention & Visitors Bureau

Member
Jay Burress

President & CEO

Visit Anaheim

Member
Joe D'Alessandro

President & Chief Executive Officer

San Francisco Travel Association

Member
Chuck Davison

Chief Executive Officer

Visit San Luis Obispo County

Member
Ed Fuller

President & CEO

Orange County Visitor Association

Member
Katherine Janega-Dykes

President & Chief Executive Officer

Visit Santa Barbara

Member
Gary Sherwin

President & Chief Executive Officer

Visit Newport Beach

Member
Joe Terzi

President & Chief Executive Officer

San Diego Tourism Authority

Member
John Urdi

Executive Director

Mammoth Lakes Tourism

Member
Scott White

President & Chief Executive Officer

Greater Palm Springs Convention & Visitors Bureau

Member
Ernest Wooden

President & CEO

Los Angeles Tourism & Convention Board

Staff
Caroline Beteta

President & CEO/Director of Tourism

Visit California


Editorial Task Force Team & Leadership Team & Leadership

Chair
Agnelo Fernandes

Senior Vice President of Sales and Marketing

Terranea Resort

Vice Chair
Katherine Janega-Dykes

President & Chief Executive Officer

Visit Santa Barbara

Member
Sonya Bradley

Chief Marketing Officer

Visit Sacramento

Member
Ariane Hiltebrand

International Marketing Manager

Sonoma County Tourism

Member
William Karz

Vice President, Digital Marketing

Los Angeles Tourism & Convention Board

Member
Kathleen Kubota

Director of Brand Marketing

San Diego Tourism Authority

Member
Shelley Leopold

Creative Marketing Events and Content

Los Angeles Tourism & Convention Board

Member
Dan Rosenbaum

Manager, Digital and Social Media

San Francisco Travel Association

Member
Michael Warburton

Director, Parkwide Communications

Balboa Park Cultural Partnership

Member
Julie Hadzega

Travel Trade and Operations Manager

Yosemite Mariposa County Tourism Bureau

Member
Lauren Rogers

Director, Global Tourism Marketing

Simon Shopping Destinations

Staff
Lynn Carpenter

Vice President of Marketing

Visit California

Staff
Gwynne Spann

Director of Consumer Content

Visit California


International Committee Team & Leadership Team & Leadership

Chair
Kristen Esposito

Vice President, Tourism Marketing & Development

Simon Properties

Vice Chair
Kathryn Smits

Vice President, International Tourism

Los Angeles Tourism & Convention Board

Member
Stephen Andrews

Director of Sales

Post Ranch Inn

Member
Benjamin Eastman

Director of Travel Trade Development

San Diego Tourism Authority

Member
Tom Feiten

Vice President of Marketing and Business Development

Squaw Valley

Member
Maria Gutierrez-Winder

Director of Sales and Marketing

SeaWorld San Diego

Member
Mimi Hahn

Director of Sales

Monterey Bay Aquarium

Member
Michelle Israel

Director of Sales and Partnership

San Diego Zoo Global

Member
Diane Mandeville

Vice President of Marketing

Cannery Row Company

Member
Laura Manriquez

Director of Sales & Marketing

Santa Cruz County Conference & Visitors Bureau

Member
Millie Matz

Director of Sales & Marketing

Santa Barbara Hotel Group

Member
Rob O'Keefe

Chief Marketing Officer

Monterey County Conference & Visitors Council

Member
Gary Orfield

Director of Travel Industry Sales

Greater Palm Springs CVB

Member
Michael Parr

Vice President, International Sales

Wente Vineyards Vineyard Tasting Room

Member
Howard Pickett

Executive Vice President, Chief Marketing Officer

San Francisco Travel Association

Member
Dennis Quinn

Vice President, Sales

Universal Studios Hollywood

Member
Krista Rupp

National Sales Manager

Monterey Bay Aquarium

Member
Nicky Tang

China Marketing & Sales Director

Disneyland Resort

Member
Michael Vanderhurst

Director of Sales and International Marketing

Mammoth Lakes Tourism

Member
Jeff van Langeveld

Vice President, Marketing and Sales International

Walt Disney World, Disneyland Resort, Disney Cruise Line and Aulani

Member
Kerri Verbeke Kapich

Chief Operating Officer

San Diego Tourism Authority

Member
Michael Wambolt

Director of Travel Trade

Visit San Luis Obispo County

Member
Brian Wright

Director of Business Development

Santa Monica Travel & Tourism

Member
Li-Chun Hsu Young

Head of Marketing, North America

DFS North America

Staff
Lynn Carpenter

Vice President of Marketing

Visit California

Staff
Leona Reed

Associate Vice President of Global Marketing

Visit California


Marketing Advisory Committee Team & Leadership Team & Leadership

Chair
James Bermingham

Executive Vice President, Operations

Montage Hotels & Resorts

Member
Noreen Martin

Chairman

Martin Resorts, Inc.

Member
Gary Buffo

President

Pure Luxury Transportation

Member
Kimberly Adams

President & CEO

Visit Temecula Valley

Member
Stephen Andrews

Vice President of Marketing & Sales

Passport Resorts

Member
Panorea Avdis

Director

Governor's Office of Business and Economic Development

Member
Laurie Baker

Chief Executive Officer

Shasta Cascade Wonderland Association

Member
Paula Beck

Vice President of Global Accounts - West

Avis Budget Group, Inc.

Member
Tammy Blount

President & Chief Executive Officer

Monterey County Convention & Visitors Bureau

Member
Susan Bruinzeel

Senior Director of Planning & Research

San Diego Tourism Authority

Member
Jim Burba

President

Burba Hotel Network

Member
Jay Burress

President & CEO

Visit Anaheim

Member
Charlie Cahill

Senior Vice President of Franchises of North America

Intercontinental Hotels Group

Member
Carol Chaplin

Executive Director

Lake Tahoe Visitors Authority

Member
Andy Chapman

President & CEO

Incline Village

Member
Michael Colglazier

President, The Disneyland Resort

Walt Disney Parks & Resorts

Member
Russ Cox

Executive Vice President of Operations

Interstate Hotels & Resort

Member
Joe D'Alessandro

President & Chief Executive Officer

San Francisco Travel Association

Member
Chuck Davison

Chief Executive Officer

Visit San Luis Obispo County

Member
Sheldon Duncan

Vice President, Marketing Strategy & Insights

Universal Studios Hollywood

Member
Michael Dunne

Area Vice President of Operations, California

Hilton Worldwide

Member
Kristen Esposito

Vice President of Tourism & Marketing Alliances

Simon Property Group - Corporate Headquarters

Member
Kevin Fat

Chief Operating Officer

Fat Family Restaurant Group

Member
Agnelo Fernandes

Senior Vice President of Sales and Marketing

Terranea Resort

Member
Ed Fuller

President & CEO

Orange County Visitor Association

Member
Scott Gediman

Chief, Media & External Relations Public Affairs Officer

Yosemite Public Information Office

Member
Dan Harvey

Division Vice President

The Hertz Corporation

Member
Christine Horvath

Director of Marketing

Squaw Valley

Member
Susan Irwin

Vice President

Enterprise Rent-A-Car of Sacramento, LLC

Member
Katherine Janega-Dykes

President & Chief Executive Officer

Visit Santa Barbara

Member
John Kelliher

Founder

Grapeline Wine Tours

Member
Misti Kerns

President & CEO

Santa Monica Travel & Tourism

Member
Joyce Kiehl

Director of Communications

Greater Palm Springs CVB

Member
Brian King

Global Officer- Digital, Distribution, Revenue Management & Global Sales

Marriott Business Services

Member
Tom Klein

Owner

Rodney Strong Wine Estates

Member
Joe Knight

Vice President, Business Development

Fox Rent A Car, Inc.

Member
Terry MacRae

Chief Executive Officer

Hornblower Cruises and Events

Member
Diane Mandeville

Vice President of Marketing

Cannery Row Company

Member
Mary Ann McAlea

Executive Director

Folsom Tourism Bureau

Member
Jordan Meisner

Senior Vice President - Field Operations

Hyatt Hotels & Resorts

Member
David Miller

Senior Vice President of Brand Marketing

Universal Studios Hollywood

Member
Douglas Myers

CEO/Executive Director

San Diego Zoo Global

Member
Sima Patel

Chief Executive Officer

Ridgemont Hospitality

Member
Kathy Paver

Senior Vice President, Marketing

Pier 39

Member
Cody Plott

President & Chief Operating Officer

Pebble Beach Company

Member
Peter Ronchetti

President & General Manager

LEGOLAND California Resort

Member
Carl Schuster

CEO-Managing Partner

Wolfgang Puck Worldwide, Inc

Member
Jeff Senior

Vice President of Marketing

KSL Resorts

Member
Gary Sherwin

President & Chief Executive Officer

Visit Newport Beach

Member
Bobbie Singh-Allen

Executive Vice President and COO

California Lodging Industry Association

Member
Don Skeoch

Chief Marketing Officer

Los Angeles Tourism & Convention Board

Member
Kathryn Smits

Vice President, International Tourism

Los Angeles Tourism & Convention Board

Member
Joe Terzi

President & Chief Executive Officer

San Diego Tourism Authority

Member
Benjamin Webster

Office Managing Shareholder

Littler Mendelson PC

Member
Scott White

President & Chief Executive Officer

Greater Palm Springs Convention & Visitors Bureau

Member
Ernest Wooden

President & CEO

Los Angeles Tourism & Convention Board

Member
Gene Zanger

Partner

Casa De Fruta Parkway, LLC

Staff
Caroline Beteta

President & CEO/Director of Tourism

Visit California

Staff
Lynn Carpenter

Vice President of Marketing

Visit California


Nominating Committee Team & Leadership Team & Leadership

Chair
Noreen Martin

Chairman

Martin Resorts, Inc.

Member
Jot Condie

President

California Restaurant Association

Member
Ed Fuller

President & CEO

Orange County Visitor Association

Member
Mike Gallagher

Co-Founder & Co-Chairman

CityPass

Member
Susan Irwin

Vice President

Enterprise Rent-A-Car of Sacramento, LLC

Member
Sima Patel

Chief Executive Officer

Ridgemont Hospitality

Member
Joe Terzi

President & Chief Executive Officer

San Diego Tourism Authority

Staff
Caroline Beteta

President & CEO/Director of Tourism

Visit California

Staff
Matthew Sabbatini

Chief Operating Officer

Visit California


Public Relations Committee Team & Leadership Team & Leadership

Chair
Joyce Kiehl

Director of Communications

Greater Palm Springs CVB

Vice Chair
Stephen Andrews

Vice President of Marketing & Sales

Passport Resorts

Member
Laurie Armstrong

Director, Media Relations - US & Canada

San Francisco Travel Association

Member
Marcie Bradley

Senior Communications Manager

Vail Resorts Management

Member
Annette Brown

Director of Public Relations

Visit Temecula Valley

Member
Lisa Cesaro

Marketing Manager

Yosemite Hospitality

Member
Katie Denbo

Public Relations & Marketing Manager

Pebble Beach Company

Member
Candice Eley

Director of Communications

San Diego Tourism Authority

Member
Jamie Foley

Vice President, Global Communications

Los Angeles Tourism & Convention Board

Member
Christina Glynn

Communications Director/Film Commissioner

Visit Santa Cruz County

Member
Karna Hughes

Director of Communications

Visit Santa Barbara

Member
Lara Kaylor

Director of Communications

Mammoth Lakes Tourism

Member
Sarah Kruer

Director of Tourism Development

South Coast Plaza

Member
Nancy Light

Vice President of Communications

Wine Institute of California

Member
Kristal McKanders

Corporate Director of Public Relations

Pacific Hospitality Group, LLC

Member
Lauren Salisbury

Public Relations Manager

Santa Monica Travel and Tourism

Member
Richard Stenger

Media & Marketing Director

Eureka-Humboldt Visitors Bureau

Member
Birgitt Vaughan

Public Relations Manager

Sonoma County Tourism

Member
Deborah Wakefield

Vice President of Communications & Public Relations

CityPASS

Member
Tania Weinkle

Communications Director

Visit Anaheim


Research Committee Team & Leadership Team & Leadership

Chair
Sheldon Duncan

Vice President, Marketing Strategy & Insights

Universal Studios Hollywood

Vice Chair
Susan Bruinzeel

Senior Director of Planning and Research

San Diego Tourism Authority

Member
David Bratton

Founding Manager & Director

Destination Analysts, Inc - A Marketer's Research Company

Member
Anne Briones

Senior Director, Consumer Insights

Universal Studios Hollywood

Member
Gay Fontana

Vice President

Fresno/Clovis Convention & Visitors Bureau

Member
Bill Hendricks

Professor and Department Head

Cal Poly Recreation Parks & Tourism Administration

Member
Wendy Kheel

Vice President, Tourism Insights

Los Angeles Tourism & Convention Board

Member
Steve Rathje

Business Intelligence Director

Visit Anaheim

Member
Carl Ribaudo

President & Co-Founder

Strategic Marketing Group

Member
Kim Sidoriak

Chief Marketing Officer

Santa Monica Convention & Visitors Bureau

Staff
Lynn Carpenter

Vice President of Marketing

Visit California


Rural Committee Team & Leadership Team & Leadership

Chair
Mary Ann McAlea

Executive Director

Folsom Tourism Bureau

Vice Chair
Laurie Baker

Chief Executive Officer

Shasta Cascade Wonderland Association

Member
Kimberly Adams

President & CEO

Visit Temecula Valley

Member
Matt Billingsley

Sales Manager

Visit Bakersfield

Member
Molly Cano

Tourism Manager

City of San Luis Obispo

Member
Michelle Carlen

Director of Sales

Visit Santa Barbara

Member
Monique Carter

Economic Development Coordinator

San Bernardino County Economic Development Agency

Member
Lorraine Chapman

Director of Strategic Alliances

Greater Ontario Convention & Visitors Bureau/Ontario Convention Center

Member
Deborah Corlett

RACVB Representative

Ridgecrest Area Convention and Visitors Bureau

Member
Jody Franklin

Director of Tourism

El Dorado County Visitors Authority

Member
Alan Humason

Executive Director

Visit Mendocino

Member
Joyce Kiehl

Director of Communications

Greater Palm Springs CVB

Member
Melyssa Laughlin

Executive Director

Visit Vacaville

Member
Doug Lueck

Executive Director

Ridgecrest Area Convention and Visitors Bureau

Member
Tony Lyle

Vice President of Tourism

Lake Tahoe Visitors Authority

Member
Lisa May

Director of Tourism

California Welcome Center - Anderson

Member
Lisa Mayo

Executive Director

Tuolumne County Visitors Bureau

Member
Wes Rhea

Chief Executive Officer

Visit Stockton

Member
Darien Schaefer

CEO

Big Bear

Member
Terry Selk

Executive Director

Yosemite Mariposa County Tourism Bureau

Member
Debbie Sipe

Executive Director

CalARVC-Californa Association of RV Parks & Campgrounds

Member
Tony Smithers

Executive Director

Humboldt County Convention and Visitors Bureau

Member
Richard Strom

Sales Manager

Visit Mendocino

Member
Kathy Vreeland

Executive Director

Visit Buellton

Member
Sarah Winters

Leisure Sales Director

North Lake Tahoe Chamber/CVB/Resort Association

Staff
Lynn Carpenter

Vice President of Marketing

Visit California

Staff
Lisa Martinez

Rural and Cooperative Marketing Manager

Visit California


Snow Committee Team & Leadership Team & Leadership

Chair
Carol Chaplin

Executive Director

Lake Tahoe Visitors Authority

Vice Chair
Christine Horvath

Director of Marketing

Squaw Valley

Member
Tim Cohee

Managing Partner, CEO & General Manager

China Peak Mountain Resort, LLC

Member
Colleen Dalton

Marketing & Communications Director

Truckee Donner Chamber of Commerce

Member
Daniel Dorr

Senior Director of Marketing

Vail Resorts Management

Member
Tom Feiten

Vice President of Marketing and Business Development

Squaw Valley

Member
Erik Forsell

Chief Marketing Officer

Mammoth Mountain Ski Area, LLC

Member
Steven Hemphill

Director of Marketing & Sales

Sierra-at-Tahoe

Member
John McColly

Chief Marketing Officer

Mountain High Resort

Member
Michael Perry

Interim Executive Director

Big Bear Visitors Bureau

Member
Dave Rathburn

Marketing Director

Sugar Bowl Resort

Member
Michael Reitzell

President

California Ski Industry Association

Member
John Urdi

Executive Director

Mammoth Lakes Tourism

Member
Sara Winters

Leisure Sales Director

North Lake Tahoe Resort Association

Staff
Lynn Carpenter

Vice President of Marketing

Visit California