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Brand Marketing Coordinator - Partnerships

Open Positions



Start Date

November 16, 2022


Position Summary:

Responsible for project coordination, including campaign integration, oversight of partnerships meeting cadence, preparation and follow through. Supports the Brand Partnerships team in daily and special projects, including monitoring global leveraged media co-op program, assisting with new and existing strategic partnerships, reporting, meeting preparation for rural region and snow committees, and development of brand marketing slideware for internal and external communication.


Specific responsibilities include:

  • Support the global brand marketing team with the upkeep of Visit California’s global leveraged media co-op and rural region communication – including partnership tracking, communication with our agency of record, rural region program reporting, coordination of meetings and assisting in identifying new partnerships.
  • Coordinate the development of Board Meeting, Rural Region and Snow Committees, and Industry Meeting slideware and deliverables, including working with various staff to ensure messaging quality, accuracy, and consistency.
  • Project manage the Brand team’s deliverables for Visit California’s annual Outlook Forum industry conference.
  • Monitor and report on campaign objectives and performance utilizing media tools and collaboration with the research team and agency analysts.
  • Track campaign learnings and best practices to support future program recommendations and optimizations. Coordinate all Rural Region and Partnership Meetings, including strategic oversight of cadence, preparation, and follow up.
  • Collaborate with the agency to schedule and facilitate all planning touch points, including strategic briefings, review of creative and media recommendations, ushering approvals, and campaign debriefs.
  • Manage the process for asset collection and tracking of brand and media partnerships.
  • Manage the workflow for all partnership contracts and budgeting exercises.
  • Support brand team with budget management and invoice approvals.

Key Duties & Responsibilities:

  • 30% Provide content support for the Brand team, including upkeep of strategic narrative, slideware, and reporting.
  • 20% Coordinate cadence of leveraged media co-op and Rural Region priorities and touch points, including strategic planning support, ongoing creative and media approvals, and regularly liaising with staff to ensure efficiencies with calendaring and organizational priorities.
  • 20% Work with Brand Media team along with Owned and Research teams, to monitor campaign performance and joint KPIs, ensuring consistent optimization and integration with owned channels.
  • 20% Support the Brand department with budget planning and management, contracts, and media authorizations.
  • 10% Other duties and special projects as assigned by supervisor.

Essential Qualifications:

To perform this job successfully, an individual must be able to perform each key duty satisfactorily, as well as exhibit the following qualifications:

  • Ability to communicate and work well with others in a professional office environment.
  • Education equivalent to a bachelor’s degree or higher in marketing, recreation, tourism, or related field a plus.
  • Strong computer and organizational skills.
  • Ability to problem-solve, handle multiple tasks, and meet deadlines.
  • Strong written and verbal communication skills. 
  • Proficiency in Microsoft Office products (Word, Excel, PowerPoint) and Outlook.
  • Ability to use the Internet to do light research – Google Analytics a plus.
  • Previous experience and competency with Salesforce or other contact management systems a plus.
  • Minimum of one year of professional experience in the tourism industry preferred.
  • Background in marketing a plus. 



In addition to a competitive salary, Visit California offers an excellent health benefit package. The organization also offers a fantastic PTO and holiday leave package, 401(k) plan, job-specific skill training, employee discount network, employee assistance program (EAP), gym access, parking, hybrid work environment and many additional perks!


Please send your cover letter, resume, salary requirements and two (2) writing samples by email to Visit California Jobs: jobs@visitcalifornia.com.

Visit California has an organizational commitment to the principles of inclusion, diversity, equity, and accessibility. In that spirit, we welcome all qualified individuals without regard to race, religion, color, sex, ancestry, gender, gender identity, sexual orientation, age, marital status, disability, national origin, medical condition, U.S. veteran/military status, pregnancy, or requests for reasonable accommodations.