VisitCalifornia Image
Back

U.K. & Ireland Sales & Media Mission

July 2019 | Starting at $3,000

REGISTER

2019 will mark Visit California's third UK & Ireland Sales & Media Mission. The mission aims to offer delegates from a variety of Californian tourism-related businesses the chance to develop and maintain important trade and media contacts in this established Tier 1 market. This year’s mission will include activities across key cities in England, Scotland and Ireland. The mission will offer two separate trade and media tracks that run concurrently and join together for signature events in two primary cities, Dublin and London.

 

Trade Program
Over the course of a week the Trade Track will bring California delegates into contact with senior trade directors and managers of major tour operators  in London, Dublin and Glasgow allowing for quality networking time in both social and workshop formats. Delegates will be able to meet in-market partners, including airlines, who share their vision for future product and route development into California. Delegates will also be given the platform to train invited, qualified front-line staff from operators, travel agencies and call-centers from across the UK & Ireland.

Public Relations Program
There will be a dedicated PR Track featuring media workshops, meetings and networking opportunities in London, Dublin and Edinburgh. The PR track provides delegates with of-the-minute media trends and nuances in each market, as well as formal and informal face time to pitch their destination or product to top media influencers across consumer and trade categories. These opportunities naturally lend themselves to developing and strengthening important relationships with media who are keen to cover California. PR representatives from key tour operators and airlines will also be included in the signature events.

Tentative Trade Track
7/14 - Delegate Arrival Dublin
7/15 - Dublin
7/16 - Dublin/ Edinburgh/ Glasgow
7/17 - Glasgow/ London
7/18 - London
7/19 - London

Tentative PR Track
7/14 - Delegate Arrival Dublin
7/15 - Dublin
7/16 - Dublin/ Edinburgh
7/17 - Edinburgh/ London
7/18 - London
7/19 - London

Please note, all airfare, accommodations and some meals are additional.


Other Events You Might Be Interested In View All Events U.K. & Ireland Sales & Media Mission