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California wildfires: Ways to help today

By Caroline Beteta 10/13/2017

As fires continue to threaten communities across California, I hope you, your families, friends and colleagues are safe.

As with any crisis, our thoughts are with residents in the affected areas and the first responders who bravely rush into danger to protect life and property. We are incredibly grateful for their work. 

Visit California has activated its Crisis Communications Plan. Our website, call center and social media channels are communicating accurate and up-to-date information to potential visitors around the world. Our network of international offices is analyzing media coverage to inform ongoing response efforts. All 13 international offices are working with travel trade partners in each market, providing the latest information on areas impacted by the fires. We remain in close contact with the Governor’s Office and the Office of Emergency Services, among others.

Many of you have asked how you can help. We’ve compiled a partial list of organizations that are working to help the affected communities recover. The Office of Emergency Services has recommended only financial donations at this stage of the crisis, since there are limited locations to warehouse supplies or other items. If you would like to donate items, OES recommends making donations to Goodwill, Salvation Army or a similar organization that can stockpile goods. Some organizations are also looking for volunteer help.

Our thoughts are with everyone affected by the fires, and we’ll continue to help offer updates on any changes that may impact the visitor experience.

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