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Congratulations to the 2018 Poppies finalists

By Gohar Manukyan 01/24/2018

Visit California is proud to announce the finalists for the 2018 Poppy Awards, the Golden State's biennial celebration of its best and brightest tourism marketing efforts.

In a historically strong field amid a record number of submissions, these entries "wowed" the judges in a variety of categories. Finalists will be recognized and winners announced at the 2018 Poppy Awards & Industry Recognition Gala at the City National Grove in Anaheim Feb. 15.

Check out the full list of this year's finalists, and be sure to register for 2018 Outlook Forum to secure your seat at the Poppies:

Best Overall Marketing Program - $2 million and up
The Disneyland Resort
Los Angeles Tourism & Convention Board
Visit Napa Valley

Best Overall Marketing Program - $500,000 to $2 million
Greater Palm Springs Convention & Visitors Bureau
San Diego Zoo Global
Visit Santa Barbara

Best Overall Marketing Program – less than $500,000
Greater Palm Springs Convention & Visitors Bureau
Passport Resorts
San Francisco Travel Association

Best Digital Campaign
Monterey County Convention & Visitors Bureau
San Diego Tourism Authority
Visit Anaheim

Best Social Media Campaign
Mono County Tourism
Squaw Valley Alpine Meadows
Sonoma County Tourism

Best Content Marketing Initiative
City of SLO Tourism Business Improvement District
North Lake Tahoe Visitor Bureaus
Terranea Resort

Best Cooperative Marketing
Pebble Beach Resorts
Visit Anaheim
Visit West Hollywood
Yosemite Gateways

Best Public Relations Campaign
Greater Palm Springs Convention & Visitors Bureau
Los Angeles Tourism & Convention Board
San Diego Tourism

Visit California hopes you will join us in celebrating this special evening and wishes the best of luck to the finalists!

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