Latest Tourism Research

RESEARCH DASHBOARD

Our research dashboard will help you navigate the complexities of tourism marketing with the latest data on occupancy, airport traffic, consumer confidence and much more.

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RESEARCH DASHBOARD

Our research dashboard will help you navigate the complexities of tourism marketing with the latest data on occupancy, airport traffic, consumer confidence and much more.

Subscribe today
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HAVE A QUESTION?

We’re here to answer your travel industry questions with qualified research and insights.

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WHO IS VISITING CALIFORNIA?

Maximize your profits by learning more about the visitors who spend money at your business – when they travel, their preferred activities and how much they spend.

Visitor profiles
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Help your team make informed marketing decisions

Visit California offers in-depth travel industry reports to help you stay on top of industry travel trends and effectively extend your marketing reach to travelers visiting California from around the world and year-round. You can better understand the U.S. and international travelers visiting California - and your destinations - with reports that offer important information on visitor demographics, trip planning sources, average length of stay, spending by category and more.

 

Research Dashboard

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