Travel Industry

POPPY AWARDS

The Visit California Poppy Awards are a biennial contest that honors the best and brightest of California tourism promotion.  The awards are bestowed in even-numbered years.

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POPPY AWARDS

The Visit California Poppy Awards are a biennial contest that honors the best and brightest of California tourism promotion.  The awards are bestowed in even-numbered years.

Learn more
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Outlook Forum

Visit California's Outlook Forum is California's premier travel marketing conference, bringing together hundreds of global industry experts.

 

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Industry Events

A complete list of upcoming California tourism industry events to help you and your organization get business done. 

View upcoming events
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Additional Resources

Why Travel Matters

- Travel and tourism generate $2 trillion for the U.S. economy and support one out of every eight of the nation’s jobs. 

Meeting Materials

- Download material from Visit California's board meetings.

International Markets

- Visit California markets California around the world. Learn more about our primary international markets.

Industry Links

- Learn more about California travel industry partner associations.

For Students 

- College tourism and hospitality programs throughout California.

Network in the Community

It's where California's travel industry connects and shares business insights.

Join today

Grow Your Business

Discover new ways to increase your visibility around the world.

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California Stats & Trends

Get the latest research on domestic and international travel to California.

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International Landscape

Learn more about California's key markets and international co-opportunities.

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Upcoming Events

View a complete list of upcoming California tourism industry events and join us!

View events
Thank you to our Golden State Sponsors:
MeringCarson Wine Institute Sunset