Hotel Room Blocks
Visit California has secured a limited number of discounted rooms with two hotel partners located near the convention center:
Past Outlook Forum Sessions
Outlook Forum covers a wide range of topics relevant to all levels of leadership and different tourism industry segments. Here are just a few examples from past conferences.
Around the World
One of the most popular sessions at Outlook Forum returned to uncover which markets are ripe for travel promotion and to help the audience direct their marketing investments. Visit California President & CEO Caroline Beteta led this dynamic panel discussion with the directors of Visit California's international offices.
View from Above: What’s Ahead in Aviation
Few are more experienced or respected in the airline industry than United CEO Oscar Munoz. He shared his insider insights into the future of the rapidly changing airline industry and its impact on the tourism economy.
The Future of Group Meetings and Events
California’s tourism economy depends on the return of meetings and conferences. Executives at the largest events organizations and meeting-focused destinations evaluated trends in the space and how destinations could increase their appeal.
The Future of Advertising in a Post Cookie World
As the major ad and search providers shift away from cookie-based tracking, advertisers need to turn to new strategies to learn about their customers. Experts from major search and analytics firms shared how they’re planning to collect meaningful consumer data from an internet without cookies.
Creating Community Alliances That Work
Alliances between tourism organizations and civic governments can be the driving force behind improving a destination for residents and visitors — and ensure tourism has a voice. Destinations with successful community partnerships shared how they to worked with local leadership and their communities to create tourism-friendly solutions to increasingly complex problems stemming from issues such as wildfires, overcrowding and the pandemic.
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