Brand USA - "California Everywhere" with Thomas Cook in Europe and U.K.
TBD | Starting at $7,500
Winter 2017 - Spring 2018 | Starting at $11,500
This one-of-a-kind broadcast and content marketing strategy is aimed at promoting local-driven travel experience to the Golden State through partnerships with Brand USA and National Geographic, including creation and promotion of original content through digital media and Brand USA's owned channels. Larger opportunities include engagement with National Geographic's premium digital audience and driving bookings through Brand USA's partnership with Expedia.