Visit California CTrip Co-op for the Chinese New Year
December 2024 | Starts at $5,000
Visit California China is set to strengthen the presence of its paid platform, VCA StarHub, on China's leading online travel agency, Ctrip APP. Building on the excitement generated by the "Ultimate Playground" campaign, updated assets will be introduced as well as fresh content to maintain momentum and drive sales of California FIT products and packages during the 2024 Chinese New Year.
Key Dates
Enrollment Dates
- 10/23/2024 - Start Date
- 11/1/2024 - End Date
In-Market Dates
- 12/1/2024 - Start Date
- 1/12/2025 - End Date
Fees
- $5,000 - Minimum Partner Buy-In
Contact Information
Kevin He
khe@aviareps.com
Key promotions include developing and revamping exclusive landing pages for California destinations on the platform, featuring enhanced, accessible products. Additionally, Visit California will launch a new section called "Ctrip California Playlist," offering exclusive buy-in opportunities for partners across six categories: Hotels, Restaurants, Snow Destinations, Theme Parks, Shopping Destinations and Playful Journey Road Trips.
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