Northern China Co-op with CAISSA and VIPKID
November 2018 - June 2019 | $20,000
Visit California is hosting a co-op with Northern China's leading tour operator, CAISSA, and the most popular online English education platform for kids in China, VIPKID. The co-op seeks to create family-friendly itineraries and video content, leveraging the two companies' online and offline market channels to target millennials with kids. As part of the co-op, Visit California China will also engage with key digital influencers in family, lifestyle and travel to broaden reach and generate authentic engagements.
Key Dates
Enrollment & Prep
- 7/17/2018 - Registration Start
- 9/30/2018 - Registration End
Campaign Period
- 10/30/2017 - Program Start
- 6/3/2019 - Program End
Fees
- $20,000 - Co-op with CAISSA and VIPKID targeting Northern China Region
Contact Information
Walt Wang
wwang@visitcalifornia.com
Other Co-Ops You Might Be Interested In
