Affiliate Logo Program
Driving traffic to your site by adding a Visit California-linked logo to your footer
Overview
The simple addition of the Visit California-linked logo to your website footer can drive traffic to your site by increasing its search discoverability and the visibility of relevant Visit California content to potential visitors.
In addition to SEO benefits, organizations that display the Visit California-linked logo in website footers will be considered for more publication opportunities on Visit California's owned channels, including the consumer website, e-newsletters, printed publications, the California Now Podcast, and social media channels.
To add a Visit California logo:
Access the brand portal with logos and guidelines for effective usage.
Embed the logo into your website footer. If you already have a Visit California logo, please replace with the new version shared on the portal.
- Link the logo to VisitCalifornia.com with this URL: bit.ly/3mdAFa3.
Ways to engage
Key benefits
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Search engine optimizationAdding the linked Visit California logo to your website footer boosts traffic, enhances site discoverability and increases visibility of Visit California content to potential visitors.
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Publication opportunitiesDisplaying the linked logo allows you to be considered for additional publication opportunities across Visit California's communication channels.
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Brand recognitionLogo placement enables you to take advantage of Visit California’s broad brand recognition.
