Overview
Visit California’s premier digital travel trade training platform is taking off. Introducing California NOVA, an AI-powered global travel advisor engagement platform currently in development and expected to launch in early 2027. Building on the success and momentum of CA STAR, NOVA will leverage the latest AI technology to better serve the evolving needs of travel advisors worldwide.
Ways to engage
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Key benefits
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Personalized learning that drives engagementNOVA offers tailored, interactive learning modules for travel advisors, using AI to recommend relevant destination content, boosting engagement and discovery.
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Immediate access to a global advisor networkMore than 25,000 California STAR registrants and graduates will be invited to join the new platform, giving NOVA an established global audience and immediate reach from day one.
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Trusted AI, trusted contentParticipating destinations can train NOVA’s AI with specific knowledge, ensuring accurate, trusted recommendations and relevant features for advisors.
