Consumer print publications

Visit California's multichannel content platform brings The Ultimate Playground to life, helping travelers discover the people, places and experiences that make California unlike anywhere else, and making it easier to turn inspiration into a trip. Our California Visitor's Guide and Road Trips Guide pair trusted travel planning with inspiring editorial and celebrity storytelling from People Inc. (formerly Dotdash Meredith), giving your brand a high-impact way to connect with travelers as they dream, discover and plan.

• High circulation and reach
  Distribute your message to travelers at key inspiration touchpoints.
• Credibility and engagement
  Trusted guides edited by People Inc. and enhanced by celebrity features.
• Comprehensive coverage
  Reach a diverse audience planning trips across California, from local day trippers to international visitors.

• Cover Star: Mandy Moore
  The beloved singer-songwriter, actress, mom and real-life Disney princess shares her favorite escapes, from coastal gems to family road trip adventures.
• “Golden Guide”
  The ultimate insider’s handbook to California’s most enchanting and lesser-known experiences, from iconic roadside treats and local ice cream favorites to animal-spotting tips and recommendations for dude ranch stays.
• “Route 66”
  Celebrates one of America’s most storied highways. The guide dives into the enduring allure of Route 66 as it weaves through California’s deserts, canyons and ocean views.
• “5 Vacation Vibes”
  Five picture-perfect vacation itineraries crafted to suit a range of traveler types, from adventure seekers to culture lovers. Each itinerary is designed to showcase a distinct side of California.
• “Sierra Magic”
  Highlighting the breathtaking beauty of the Eastern Sierra, this piece invites visitors to experience dramatic mountain panoramas, unique geological wonders and the rugged serenity of places like Devils Postpile National Monument.
• “Gold Medal-Worthy Snow Getaways”
  This winter travel roundup showcases California’s premier snow destinations and mountain experiences as recommended by top athletes, from family-friendly slopes to hidden backcountry gems.
• “Tips for California Trips”
  A practical, expert-driven guide that distills seasoned travel insights into smart tips and tricks for maximizing any California vacation, covering everything from timing and logistics to local etiquette and seasonal considerations.

• California Road Trips Guide
  This guide offers itineraries for scenic highways and hidden gems, with tips for unforgettable trips—whether starting at a major airport or enjoying a leisurely drive through wine country. A new edition is published each summer.
• California Official State Map
  This foldout map provides mileage information, car rental options and editorial insights on California’s best road trips. It also highlights California Welcome Center locations, making trip planning easier than ever.