Condor
February - April 2024 | Starting at $10,000
Visit California Germany is again cooperating with Germany’s #1 vacation airline Condor, which is serving daily flights to SFO and LAX in summer 2024. This year, we are extending this partnership to interested industry partners and providing an opportunity to buy-in and highlight the great variety of California’s gateways and outdoors beyond.
Key Dates
Enrollment Dates
- 11/27/2023 - Start Date
- 1/15/2024 - End Date
In-Market Dates
- 2/1/2024 - Start Date
- 4/30/2024 - End Date
Fees
- $20,000 - Tier 1
- $10,000 - Tier 2
Contact Information
Jasmine Trippe
jtrippe@visitcalifornia.de
Objectives
- Showcase the gateways and highlight the great variety of California’s outdoors.
- Create awareness of California as attractive and diverse travel destination, and inspire the travelers to visit the variety of attractions and activities.
- Increase number of flight bookings, ticket sales and overnight stays.
As Germany's most popular leisure airline, Condor has been taking its guests to the world's most beautiful holiday destinations for 65 years. Condor passengers are able to fly from eleven different airports in Germany, Switzerland and Austria to around 90 destinations in Europe, Africa and North America.
Condor operates a fleet of over 50 aircrafts, which are maintained by the company's own maintenance operation, Condor Technik GmbH, according to the highest safety standards at the Frankfurt and Dusseldorf locations.
In winter 2023, Condor launched the new Airbus A330 neo long-haul aircraft, the first airline in Germany to own this aircraft type. Thanks to state-of-the-art technology and maximum efficiency, the latest generation two-liter aircraft is the European front runner with 2.1 liters per passenger per 100 kilometers and the highest level of customer comfort.
Condor is currently serving two routes to California: Frankfurt - San Francisco and Frankfurt - Los Angeles
Both routes are operated between May and September and will run up to daily flights during the peak of summer 2024.
In order to promote these nonstop services from Germany to California, we have compiled a comprehensive multi-channel campaign that we run from January through March 2024.
Interested partners can level up this campaign with the following components:
Tier 1: $20,000
B2B extranet article
Extranet article about destination
Reach: Approx. 8,000 partner agencies
Value: FOC
B2B newsletter
2x B2B newsletter teaser with link to article or destination (or advertorial) on extranet for travel agents
Reach: ~6.500 Newsletter recipients, av. opening rate ca. 40%, > 1.900 Facebook group members
Value: $10,000
Social Media
1 Condor blog article and organic post on Facebook & Instagram
Reach: Facebook ~ 495.000, Instagram ~ 170.000
Value: $10,000
Tier 2: $10,000
B2B extranet article
Extranet article about destination
Reach: Approx. 8,000 partner agencies
Value: FOC
Social Media
1 Condor blog article and organic post on Facebook & Instagram
Reach: Facebook ~ 495.000, Instagram ~ 170.000
Value: $10,000
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