Japan American Airlines/Japan Airlines OTA Campaign
March - April 2024 | Starting at $3,000
Visit California is partnering with American Airlines and Japan Airlines on an OTA booking campaign with Traicy, a leading travel information and booking site reaching 2 million daily users.
Key Dates
Enrollment
- 2/22/2024 - Start Date
- 3/1/2024 - End Date
In-Market
- 3/1/2024 - Start Date
- 4/30/2024 - End Date
Fees
- $10,000 - Tier 1
- $5,000 - Tier 2
- $3,000 - Tier 3
Contact Information
Marjorie Dewey
mdewey@visitcalifornia.jp
The campaign will run in late March/April and include content articles on California - The Ultimate Playground and banner ads to drive bookings to gateway cities and other destinations throughout California where American Airlines flies.
Opportunities
Tier 1 - $10,000
One dedicated Traicy article, partner description and logo on American Airlines and Visit California website landing pages, two social media posts on Visit California Japan owned channels.
Tier 2 - $5,000
Half-page in Traicy article, partner description and logo on American Airlines and Visit California website landing pages, one social media post on Visit California owned channels.
Tier 3 - $3,000
Quarter-page in Traicy article, partner description and logo on American Airlines and Visit California website landing pages.
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