Lufthansa - Germany
November 2021 - February 2022 | Starting at $5,000
Based in Frankfurt, Lufthansa Group with their key airlines Lufthansa, Austrian Airlines and Swiss serves a network of flights across the globe with more than 150 destinations, including SFO and LAX daily from Frankfurt and Munich. As of November 2021, the connection flight from Frankfurt to San Diego five times per week resumed.
Key Dates
Enrollment Dates
- 11/1/2021 - Start Date
- 11/15/2021 - End Date
In-Market Dates
- 11/1/2021 - Start Date
- 2/28/2022 - End Date
Fees
- $5,000 - Package 1
- $10,000 - Package 2
Contact Information
Jasmine Trippe
jtrippe@visitcalifornia.de
This integrated co-op campaign with Lufthansa includes media, trade as well as direct consumer channels:
- Social media promotion on Lufthansa owned channels
- Inclusion in Lufthansa Ambient Media (e.g. frequent flyer and loyalty program media)
- Advertorials in key media (America Journal)
- Tour operator co-ops (DER Touristik and Canusa)
- Travel agent community trainings
Package 1
This partnership will include one social media post, destination/product content included in ambient media as well as your destination/product to be included in agent training.
Package 2
This package includes three social media postings, destination/product content included in ambient media, advertorial in key media, destination/product featured and highlighted in tour operator campaigns, as well as agent training.
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